Transport for Wales

Woven Through Wales

Screen / Commercials

Mechanical & Action / Puppetry

Woven Through Wales
agency
Golley Slater
director
Daniel Warwick
director of photography
Ottar Gudnason
production company
Object & Animal
production designer
Gregg Shoulder

Behind the scenes

Woven Through Wales

Artisanal Puppeteering & Handcrafted Miniature Artistry for Transport for Wales “Woven Through Wales”

MACHINESHOP designed and fabricated a collection of highly specialized, handmade puppets for the Transport for Wales Woven Through Wales commercial campaign.

Our specialized model-makers and puppeteers focused on delivering expressive, high-fidelity visual elements designed to interact organically on camera. The final, camera-ready pieces seamlessly weave the timeless warmth of traditional fibre arts with masterful physical effects, capturing an authentic, handcrafted soul within every single frame.

Organic Movement & Textile-Inspired Landscape Artistry

Breathing life into physical fabric and guiding the delicate motion of a miniature world requires deep artistic intuition and master-level puppetry:

  • Artisanal Model Making & Sewing: Blending classic sewing techniques, needlework, and sculpture to build a highly detailed, organic miniature world that celebrates the heritage of fabric arts.
  • Expressive Character Puppeteering: Choreographing fluid, live-action puppetry to gently animate custom characters within a rich, textile-based world.
  • Hyper-Detailed Dioramas: Building a highly detailed miniature diorama of the Welsh landscape, celebrating classic physical modelling and artistry.
  • Meticulous Hand-Painting: Applying detailed brushwork and custom finishes by hand to ensure every structure, station feature, and miniature prop possesses an organic, lifelike texture.
  • Macro-Ready Handcrafted Details: Finishing every element with the intentional mark of human artistry, ensuring the entire painted model and its puppets are built perfectly for close-up, high-definition cinematography.